Storytellers and their discursive strategies in a post-acquisition process

Resumo

Purpose - The aim is to discuss how storytelling can be used in different ways to enlighten change processes occurring within and after a takeover situation. Design/methodology/approach - Case study reseach based on in-depth interviews critically examined as forms of narratives. Findings - Storytelling gives the organisation the possibility to change its goals. Research limitations/implications - Through storytelling analysis contradictions and limitations are provoked within the takeover process. Practical implications - Storytelling is always about various stories, which one needs to read into practice. Originality/value - The paper illustrates the value of aquisitions as seen through the eyes of the key players.

Ficha do documento

Tipo

Artigo científico

Ano

2008

Instituição

Emerald Group Publishing Limited

Fonte

Repositório da FGV

Idioma

Inglês

Acesso

Acesso restrito

DOI

10.1108/09534810810903225

Identificador

oai:repositorio.fgv.br:10438/23105

Palavras-chave

NarrativesStorytellingChange managementAcquisitions and mergersStoriesAdministração de empresasContadores de histórias