The Systematic of communication in ITa contribution of Information Technology professionals from Paraí­ba Valley

Resumo

This article presents a systematic of communication applied to the area of IT, based on the communicative conflicts mentioned by Pfleging and Zetlin (2006) and Lutchen (2004) and investigated by Velloso (2014). The observational, descriptive and comparative research was structured in stages of development, with bibliography, direct observation techniques, questionnaire techniques and in-depth interview. The last technique, applied with the purpose of supplementing the collected data, enabled the group of interviewed professionals from Paraí­ba Valley to provide elements for the construction of a critical insight into the reality of IT and Communication. Given the organization of the data, it was formulated an intersection of SWOT and GUT methodologies in order to indicate the prioritization in setting and to develop a systemic proposition of communication applied to IT needs.

Ficha do documento

Tipo

Artigo científico

Ano

2015

Instituição

Universidade de Taubaté

Fonte

Revista Brasileira de Gestão e Desenvolvimento Regional

Idioma

Português

Acesso

Não informado

Identificador

oai:ojs2.rbgdr.net:article/1783

Temas

Desenvolvimento RegionalTecnologia

Palavras-chave

ComunicaçãoTecnologias de Informação e ComunicaçãoGestão e PlanejamentoDesenvolvimento RegionalCommunicationInformation Technology and CommunicationManagement and PlanningRegional Development