Stories and sagas as an instrument of organizational analysisa study of newspapers, radios and television

Resumo

The present article presents a description and an analysis of communicative actions, stories and sagas as an instrument of organizational analysis. It examines communication and decision processes which take place in media organizations in Belo Horizonte. This research had for two years the participation of several students under the author's coordination. Qualitative methodology of organizational analysis has been used, and participant observations, questionnaires, interviews and the examination of written documents have been accomplished.lnterpersonal communications, sagas, stories and the very communicative actions disclose people's myths, values, beliefs and objectives that constitllte the symbolic links which reflect, permeate and even direct organization life, thus becoming a fundamental ingredient to the understanding of modern organizations.

Ficha do documento

Tipo

Artigo científico

Ano

1995

Instituição

Escola Brasileira de Administração Pública e de Empresas da Fundação Getulio Vargas (FGV EBAPE)

Fonte

Revista de Administração Pública

Idioma

Português

Acesso

Não informado

Identificador

oai:ojs.periodicos.fgv.br:article/8278

Palavras-chave

organizational analysisinterpersonal communication in organizationsstoriesnarratives and organizational sagasmedia organizations (radionewspapers and television)public and private organizations.análisis de la organizacióncomunicación interpersonal en las organizacioneshistoriasrelatos y sagas organizacionaleslos medios de comunicación (radioprensa y televisión)organizaciones públicas y privadas.análise organizacionalcomunicação interpessoal nas organizaçõesnarrativas e sagas organizacionaisorganizações de mídia (rádiosjornais e televisão)organizações públicas e privadas.