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Artigo científico

Supply networks and value creation in high innovation and strong network externalities industry

Tomaselli, Fernando Claro; Di Serio, Luiz Carlos

O documento é disponibilizado pela fonte de origem, que mantém a versão integral e as condições de uso.

Resumo

The rapid developing product and service markets and developments in information technologies have accelerated growth in outsourcing of peripheral activities and critical business as well, enhancing the importance of network supply chain management. This paper analyzes the dynamics of supply chain management and the creation of value in an industry with strong network effects and constantly introduction of disruptive technologies, the videogame industry. This industry evolves at a high velocity, with a lifecycle of five to six years for consoles, which features a new generation of consoles, where new companies and technologies appear and disappear at each generation. © Universidad Alberto Hurtado, Facultad de Economía y Negocios.

Ficha do documento

Tipo
Artigo científico
Ano
2013
Instituição
Fundação Getulio Vargas
Idioma
Inglês
Acesso
Acesso aberto
Identificador
oai:repositorio.fgv.br:10438/25050

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